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Valera won the best professional Hair Dryer Brand in Germany

By |2024-03-05T12:29:40-06:00February 15th, 2021|Magazine|

Valera is glad to have won the title of “Best hair dryer brand 2020” in the survey conducted by the independent German industry newsletter, friseur-intern.  The annual survey in the German hairdressing industry asks the professionals for their experience with tools and products they use in their salons, letting them estimate the most represented [...]

A New Drying Experience

By |2024-03-05T12:29:40-06:00February 9th, 2021|Magazine|

"By Professional, for Professionals only", this has been the slogan of Valera Salon Exclusive for several years. This line was created specifically for salons and hairstylists, collaborating with hair professionals. The line and the products are designed to give more comfort and stability to hairstylists, all our technicalities are studied in the best way [...]

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