VALERA® manufactures all hairdryers in Switzerland. VALERA® professional dryers were designed with a focus on the health and well being of the hair. 60 years of experience producing hair care equipment, combined with latest technologies, results in Valera's exclusive Colour Care™ system in each dryer which prevents hair color from fading. Hair is noticeably smoother and shiner after using a VALERA® dryer. Some dryers are also equipped with a 360° Rotocord™ representing Valera's mission to produce the latest evolution of professional dryers.
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